Press releases

The Netherlands: an eighth European market for

The site expands its presence in Northern Europe and offers the Dutch a chance to experience a new kind of shopping with
Paris, 03/11/2011

After announcing its arrival in the United States in partnership with American Express, and the launch of its site in Austria and Belgium in 2010, continues its expansion with the opening of its doors to the Netherlands. now offers an international version of its website in English – the creation of this website aims not only to cater for the Dutch market but also hopes to enable further geographical development and expansion into other Northern European countries.

Since it opened in France in 2001, the leader and pioneer of online sales events has continuously grown. now works in 8 European markets including France, Germany, Spain, Italy, UK, Austria, Belgium and the Netherlands. The website constantly offers its members new services for a unique shopping experience. The addition of the Netherlands confirms the site’s development strategy, which corresponds to an existing demand and taps into the serious potential that the Dutch market has to offer – there are a high number of Internet users in the Netherlands (89%), as well as e-shoppers (63%)*.

“ is a unique concept; we offer our members new events every day,” explains Jacques-Antoine Granjon, CEO and founder of “Over the last 10 years we have built and maintained strong ties with the biggest and most well-known international brands. We are happy to be establishing ourselves in this new market and to be able to offer our services to Dutch consumers.”

Jörg Hensen, appointed Director of Northern Europe last June, will supervise activities on the Dutch website: “The exponential development of sales events on the Internet and in all e-commerce markets across Europe proves the success of the business model created by It’s time for the website to grow and expand its position as a European leader thanks to its know-how: innovative, high quality service for partner brands and 14 million members who are kept happy by the increasingly appealing online sales that has to offer.”

*Source: Statistics Netherlands [CBS], March 2011
World No.1, pioneered the online sales event concept. Specialising in selling brand overstock since 2001, the online retailer organises exclusive events-based sales for its 14 million members. Featuring more than 1,450 major international brands, the website offers a wide range of product categories: from fashion to homeware, toys to sports products, electronics to cuisine. The members-only sales last from three to five days and, thanks to privileged partnerships with brands, offer irresistible discounts of up to 70%. With 1,400 employees in 8 countries, generated €969 M. gross turnover in 2010, a 15% year-on-year increase. Follow on facebook ( and Twitter (@venteprivee_UK)