Press releases

vente-privee.com and My Major Company join forces to launch Baptiste Giabiconi's debut album

"Oxygen", exclusively available on vente-privee.com on September 24th at an amazing pre-launch price of just £5
Paris, 17/09/2012

A product of the digital generation, an icon who’s bang on-trend, Baptiste Giabiconi is a veritable trailblazer. Discovered and produced by My Major Company, Baptiste Giabiconi has chosen vente-privee.com for the exclusive launch of his debut album, "Oxygen”. The site will allow him to unveil his world to more than 16 million members right across Europe, offering them an exclusive pre-launch glimpse of his work and giving all his fans the opportunity to purchase his album at a pocket-friendly price.
vente-privee.com offers a real alternative for artists who are looking for a new way of expressing themselves and a new way of distributing their events. Now a go-to distribution channel for the entertainment industry, vente-privee.com offers its 2.5 million unique visitors per day and 16 million members scattered all over Europe an ever-wider selection of unique and exclusive events.

vente-privee.com, an innovative distribution channel

"I have a very strong connection with my fans and their support has always been unwavering. vente-privee.com was consequently the next logical step as far as I was concerned, as it allows me to remain close to my fans and to ensure that this album isn’t just mine, but ours. vente-privee.com also gives me the opportunity to reach a wide audience: I was keen for this album to be intergenerational, classless. With vente-privee.com, that’s easy; every single member right across Europe has access to my world and my music. Just like Iggy Pop: he opted for simplicity, and it’s wonderful! That’s exactly how I see things and how I see my music.”, explains Baptiste Giabiconi.

"Oxygen", an electro-pop-rock album

Boasting over 450,000 Twitter followers and almost 300,000 Facebook fans, Baptiste Giabiconi is currently the hottest new name in the music world.
Following a year of intensive work in London alongside producer Pete “Boxsta” Martin (Robbie Williams, Missy Elliott, Sugababes…), Baptiste Giabiconi has crafted a debut album that is perfectly in-tune with its time, as demonstrated by his brand new single “Speed of light”.
The clip for “One night in paradise” has already been viewed over 3 million times, saluting his success.

An artist that represents an entire generation: creative, connected, driven and resolutely human

ALBUM EXCLUSIVELY AVAILABLE ON SEPTEMBER 24TH ON VENTE-PRIVEE.COM

Practical Information

► The physical copy of the album will be exclusively available from the 24th September on vente-privee.com for just £5.
Baptiste Giabiconi’s mini-site will be on-line as of 6pm on September 24th 2012 featuring an interview, photos and exclusive videos

►About vente-privee.com
vente-privee.com founded the online sales event concept and is the global leader in the sector. Specialising in selling brand overstock since 2001, online sales are exclusive to its 16 million members in Europe. Registration to the vente-privee.com club is free and with no purchase obligation. Sales are for a limited time only (3 to 5 days) and are organised in close collaboration with over 1,500 major international brands in all product categories: ready to wear, fashion accessories, music, homeware, toys, sports equipment, high-tech, gastronomy…Thanks to its partnerships with brands, vente-privee.com offers irresistible discounts (50-70% off). With 1,600 employees in 8 European countries, vente-privee.com generated 1.073 billion Euros (900 million pounds) in gross turnover in 2011, an 11% increase from 2010. In 2011, the website launched in the United States in partnership with American Express.
 
More info? Visit the Press Room at http://pressroom.vente-privee.com
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►About My Major Company
My Major Company (MMC) has become one of the first worldwide crowdfunding platforms, thanks to its community, the money raised and the success stories generated. Since 2007, MMC has raised over €12 million and has produced many artists, including the French singer Grégoire, who sold more than 1.5 million copies of his album. In 2010, MMC expanded its business model to books, comics and  films. In October 2010, the fan-funded music label was launched in the UK where its first successful fundraising was rock act Ivyrise.